RUMblin’: A Caribbean themed mobile cocktail bar

Launched in 2012 as a rum-infused event series, RUMblin’ has evolved into a well-known mobile bar service with branded trailers, backpack bars, and more. Since 2019, I’ve helped shape its vibrant, rustic brand with its pre designed logo into a well-recognised cocktail brand, celebrating Tobagonian heritage and spreading the gospel of rum and Caribbean flavour worldwide.

Together with the founder, I’ve created many assets, including menu designs, brand collaborated menus, tent designs, helped plan the strategy for the years ahead, designed the trailers, designed the iconic red cups and so much more.

Role: Freelance

Brand Identity, Creative Direction, Event, Marketing Assets

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Shaping Mitie’s New Visual Identity

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